South Africa grabs fifth spot as most ‘Instagrammable’ country in the world
Big 7 Travel put together a list of 192 destinations, and all countries were ranked according to best places to visit, as well as their visual allure and popularity on Instagram.
It’s no surprise, really, considering that Instagram has become vacationers and travellers’ preferred platform when it comes to sharing holiday snaps and trying to make the neighbours jealous.
The winners were chosen “via a comprehensive scoring system that analysed the number of hashtags per destination,” as well as information from Big 7 Travel’s user surveys and votes cast by a panel of travel experts. The site explains:
“These are the places where you’ll find sweeping stretches of beach, ancient monuments, kitsch cocktail bars and more street art than you can possibly imagine.”
South Africa achieved a rating of 80.94%, trailing behind Austalia’s 89.98%, Hong Hong’s 86.99%, Canada’s 82.84% and Indonesia’s 81.10%. A large chunk of our rating is thanks to Cape Town’s natural beauty, clifftop views and turquoise waters.
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